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Telling stories of China well and rural revitalization strategies are both important words in current Chinese national policies. As an important position for agricultural propaganda, broadcast media should play the social function of media to help the new pattern of rural development where man and nature coexist harmoniously construct. This paper mainly focuses on the “Voice of China Countryside” social education & service program “Nostalgia” (《乡 土乡情》) as the research object, based on the theory of narratology, analyzes the narrative voice of “Nostalgia”, thinks about how to tell Chinese country stories well by the agricultural social education & service broadcast program in the new era, and passes the voice of the Chinese countryside in the new era.

Who Tells Chinese Country Stories Well: Analysis of the “Narrative Voice” of the Agricultural Broadcast Program “Nostalgia”