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Disease is always represented a moment of crisis for individuals and societies. When death brought by disease hangs heavy over societies, they are lead to develop strategies to prevent and cure it. Epidemics, especially cholera epidemics, have had a strong impact on Argentine society, especially on Cordoba residents, because the first cholera outbreak was highly devastating in both demographic and social terms. In this article we analyze the supply of products that were advertised in the press during the first epidemic, which broke out in 1867-68. Our basic hypothesis is that the products available developed a widespread trade that was not the object of commercial transactions common to those social grouping during periods in which there were no epidemics. When they took place, those products were directed towards more affluent groups.

Las epidemias de cólera en Córdoba a través del periodismo: la oferta de productos preservativos y curativos durante la epidemia de 1867-1868