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Neste artigo, destacamos as mudanças nas práticas corporais das mulheres mediante a análise dos modelos de domesticidade veiculados pela revista Casa & Jardim, sobretudo no intervalo que abarca o final dos anos 1960 e a primeira metade da década de 1970. Temos como objetivo evidenciar a incorporação da linguagem pop na decoração de interiores domésticos brasileiros como um dos aspectos da cultura jovem, forjada em escala internacional ao longo dos anos 1960. Alinhados com a revolução comportamental, com as ideias do feminismo e com a postura iconoclasta da juventude da época, os ambientes pop propunham novas formas de mediação entre as pessoas e os artefatos que contribuíram na transformação dos esquemas corporais associados às representações de feminilidades. In this article, we bring to the fore some changes of women corporal practices that we have identified through the analysis of models of domesticity we found on issues of the popular magazine Casa & Jardim, printed from the end of the 1960s to the mid 1970s. We want to emphasize the appropriation of Pop language in the decoration of Brazilian domestic interiors as one of the facets of youth culture, which diffused internationally during the 1960s. Aligned with feminist ideas, revolutions of behaviors, and iconoclast attitudes of the youth of the time, Pop spaces have embodied new forms of mediation among people and artifacts and also have contributed to the transformation of corporal schemata, indeed associated with the representations of femininity

Novas práticas corporais no espaço doméstico: a domesticidade pop na revista Casa & Jardim durante os anos 1970