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Esta publicação faz parte de um estudo maior (Tese). Nela analisou-se a intenção de pagamento do crédito no contexto da avaliação do Programa Nacional de Fortalecimento da Agricultura Familiar (Pronaf) na Paraíba. A pesquisa foi executada com base na opinião dos beneficiários do Grupo A (Assentados) e B (Agricultores familiares) em duas etapas: (a) preliminar, para o levantamento de crenças e informações e (b) principal, para a medição dessas crenças. Para avaliar a intenção de pagamento, foi empregado o modelo Teórico da Ação Planejada de Ajzen (1991). Com base nesse modelo, a Atitude, a Crença normativa (componente da norma subjetiva) e a Norma Subjetiva foram, para o Grupo A, as variáveis preditoras que explicaram a Intenção de pagamento de crédito. Para o Grupo B, as dimensões Atitude, Crença comportamental (componente da atitude), Crença normativa (componente da norma subjetiva) e a crença de controle (componente da percepção de controle) influenciaram a Intenção do pagamento de crédito. A Percepção de controle não influenciou diretamente a Intenção comportamental, mas indiretamente essa variável é preditora do Comportamento-alvo. This publication is part of a major study (Thesis). In that thesis it was analyzed the intention of Pronaf's beneficiaries to repay the credit they have received. The Pronaf is a line of credit for small farmers implemented by the Brazilian Federal Government in 1996. Ajzen's Theory of Planned Behavior (1991) was used to evaluate the beneficiaries' intention in paying what they owned. In order to accomplish this evaluation, two studies were conducted. The first one (Preliminary Study) focused on the small farmer's beliefs about the program operation. The second (Main Study) focused on the measurement of these beliefs. Two beneficiary groups participated of the studies: Group A (agrarian reform settlers) and Group B (small farmers). According to Ajzen's model, for the participants of the Group A, the Attitude, the Normative belief (subjective norm component) and the Subjective Norm were positive significant predictors of the Intention to repay the credit. For the Group B, the Attitude, Behavioral belief (attitude component), Normative belief (subjective norm component) and Control belief (perceived behavioral control component) were positive significant predictors of the Intention to repay the credit. The Perceived behavioral control did not influence directly the behavioral Intention, but this variable indirectly predicts the target behavior

Avaliação do programa nacional de fortalecimento da agricultura familiar: a intenção de pagamento do crédito