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Este artigo pretende lançar luz sobre políticas públicas de promoção da leitura que tiveram lugar na Argentina de fins do século XIX e primeira metade do XX, e sobre a forma como essas interagiram com o mercado editorial em desenvolvimento no país. A preocupação em cultivar e orientar desde cedo nos cidadãos a prática da leitura fez das crianças alvo privilegiado de iniciativas educacionais e editoriais, às quais dedicarei particular atenção. This article aims at shedding light on public policies of reading practices’ promotion, that took place in Argentina in late 19th century and in the first half of 20th century, and on the way they affected the country’s developing publishing market. The purpose of motivating reading practices since the citizens’ early years turned children into an important goal of educational and publishing initiatives, which shall here receive special focus

Conformando uma Argentina leitora: educação pública, bibliotecas e mercado editorial entre fins do século XIX e meados do século XX