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Despite decentralization devolving increasing decision-making powers to subnational governments across Asia, the subject of local-level elections has not received anywhere near the academic attention afforded to national elections. This article aims to make a contribution to filling this gap in the literature on the dynamics of local election by examining the political parties’ activities in the 2010 local executive election in Indonesia through the detailed case study of Manado City.  Materials and Methods: This article used a combination of quantitative and qualitative methodologies for a case study of the Manado local government election in 2010. These methods include direct observation which had been done during the election in 2010, review of relevant media articles and books, collection of statistics from relevant government organizations and interviews. The latter comprised the most important and novel aspect of the research. The interviews were of two types: First, there was a quantitative survey of 100 selected voter respondents using questionnaire with 22 closed-ended questions. Second, there were semi-structured interviews with the local leaders of political parties, the heads of campaign teams, the candidates, the members of the local electoral organization, the representatives of NGOs, mass media personnel and the survey organisations who monitored the election. The quantitative data was explored with the aid of a computer application program (SPSS) while the qualitative data was analysed through a thematic approach. Although the qualitative data collection and analysis was dominant, the quantitative methodology was still important in this article.  Results: This article found a paradoxical situation in that political parties did not and did matter. They did not matter case was supported by evidence showing that voters chose candidates based on their personalities, behaviours and programs rather than on party loyalty. On the contrary, they did matter case derived from the superior organisational abilities of parties in running successful election campaigns and in aligning themselves with the candidates most likely to win.  Discussion: This article had made a valuable addition to explaining the activities of political parties at local level in the context of decentralization. The implication of this research is that although voters did not choose political parties, the latter were nonetheless highly significant in determining the outcome of the local government election in Manado City. So, it is useful for future research to consider more closely the role of parties in local elections.

Why Political Parties don’t and do Matter in Local Government Elections in Indonesia: A Manado Case