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EnglishThe objectives of this study were to assess visitors’ attitudes, if visitors would be willing to pay to enter Lake Karagol, and what factors affect their decision to pay. The contingent valuation method was used to estimate the economic value of the lake by assessing willingness to pay (WTP). Double dichotomous questions were used in the survey. Respondents were first asked whether or not they would be willing to pay the starting bid. They could either answer in the affirmative (that is, accepted bid) or in the negative (that is, reject the starting bid). The average WTP for an entrance fee was found to be about USD 0.22 for all observations when zero bids were included, and about USD 4.40 when zero bids were excluded. Result of the probit model showed that respondents with a higher income, respondents who were young, and the working status of the respondents had significant impacts on the probability of the WTP. Key words: Double dichotomous bid; Probit model, Contingent Valuation; Natural park; WTP portuguesO objetivo deste estudo foi analisar as atitudes dos visitantes e se eles estavam dispostos a pagar entrada no Lago Karago e quais eram os fatores que afetavam a sua decisao. O metodo de avaliacao contingente foi usado para estimar o valor economico do Lago usando a decisao dos visitantes de estarem dispostos a pagar entrada. Perguntas duplamente dicotomicas foram usadas no questionario. Os inquiridos foram questionados primeiro se estariam dispostos a pagar um valor inicial. Eles poderiam responder afirmativamente (aceitavam o valor) ou negativamente (rejeitavam o valor). O valor medio (vontade de pagar) de uma entrada foi de 0.22 dolares estadunidenses para todas as respostas, incluindo o minimo de 0 e de 4.40 dolares estadunidenses excluindo o minimo de 0. O resultado do modelo de lucro mostrou que os inquiridos com maior valor salarial e mais jovens com estatuto de trabalhadores tinham mais impacto na probabilidade de vontade de pagar. Palavras-chave: Valores duplamente dicotomicos; Area protegida; Parque Natural; Turismo; Vontade de pagar

Determinantion of visitors’ willingness to pay to enter Karagol Natural Park of Ankara, Turkey