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This paper aims to contribute to the revisionist tendency regarding Thorstein Veblen's intellectual biography. Specifically, it aimed to study Veblen's position among the economists of his time in the United States. For this purpose, the audience, the context and the structure of the argument used by the founder of institutionalism were analyzed in a series of texts published between 1898 and 1909. This series was named "systematic critique of economic thought". It was concluded that Veblen framed his argument with the explicit intention of reaching an agreement with his audience of economists, through the rhetorical device of the "reinvention of the tradition".

nova economia

Thorstein Veblen entre seus pares economistas: um estudo sobre a audiência e a estrutura argumentativa de sua crítica sistemática ao pensamento econômico