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According to the NO.1 Central document in 2019, China’s agricultural economy has entered a critical period of improving quality and efficiency, and we should consolidate the sound momentum for agricultural and rural development, capitalizing on the role of agriculture, rural areas and rural people as the ballast stone. And therefore, work must be done to deepen agricultural supply-side structural reform in this decisive period for completing the building of a moderately prosperous society in all respects. This paper analyzes several problems in the process of the development of agricultural production and agricultural e-commerce. And through studying, our company decide to design a one-stop platform combining the big data, cloud computing and agricultural Internet of things, in order to help agricultural operators, solve the capital problem and raise the status in this era of rapid development of the Internet. With the BAF platform, the information about supplying and demanding can be shared. And apparently, the inter-connection of the platform’s function can help safeguard the users’ economic interests and is beneficial to optimize the agricultural supply chain.

HOW TO HELP RAISE THE STATUS OF AGRICULTURAL OPERATORS IN THE AGRICULTURAL VALUE CHAIN: DESIGN OF A ONE-STOP AGRICULTURAL SERVICE PLATFORM.