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espanolEl Programa de Fortalecimiento para la Calidad Educativa (PFCE) es una iniciativa del gobierno de Mexico para apoyar a las Universidades Publicas con recursos extraordinarios. La presente investigacion apoyada por PFCE tuvo como objetivo principal generar un diagnostico para nueva oferta educativa a distancia con el proposito de reducir la migracion de los jovenes a la capital, a otros estados o paises. Para lo cual se determinaron los principales factores que influyen en la perspectiva educativa de estudiantes de educacion media superior, en tres municipios de Durango, bajo la mirada de tres agentes informativos: la vision del alumnado, respecto a sus necesidades personales, academicas, familiares y sociales, la posicion de sus madres y padres de familia respecto al futuro academico de sus hijas e hijos, asi como las condiciones economicas y sociales en su contexto y por ultimo, la perspectiva de los empleadores de la region con base en su experiencia y necesidades actuales. Sigue una metodologia de estudio de caso de caracter mixto y en sentido transversal. Se aplicaron tres instrumentos y la informacion se proceso en SPSS, grupos de enfoque y entrevistas. Los resultados mostraron preferencias en: Ciencias de la Salud, Ciencias Sociales, Tecnologia, Ciencias Naturales y Exactas, Geologia, Agricultura, Educacion y Emprendedurismo. Se recomienda ampliar y fortalecer la conectividad en los tres municipios para el buen funcionamiento de la educacion a distancia. Asi como un programa de educacion continua para personas adultas y capacitacion empresarial. El estudio resulta relevante porque precisa la oferta educativa contextualizada en las zonas de estudio para contribuir, en el mediano y largo plazo, al desarrollo social y economico de los municipios. EnglishThe Program for Strengthening Educational Quality (PFCE) is an initiative of the Government of Mexico to support State Universities through the extension of additional resources. The main objective of this PFCE-supported study, was to assess a new distance learning program option to help reduce migration of youngsters to the capital city, other states or abroad. It was determined that the main factors that impact educational perspectives of high school students in three cities in the state of Durango, was based on three sources: The individual opinion of the student regarding their personal, academic, family and social needs, their parents´ points of view about their children´s academic future, varying economic and social contexts, and, lastly, current needs and perspectives of the region´s employers based on their own experience. This case study is based on a cross-cutting methodology through three surveys. The collected data was processed through SPSS, focus groups and interviews. The results reveal that students were particularly interested in pursuing Health and Social Sciences, Technology, Natural and Exact Sciences, Geology, Agriculture, Education and Business in a distance setting. Recommendations were made that the three cities that participated in the study make efforts to expand and enhance Internet connectivity in order to favor distance learning options, which also include Continuing Education Programs for adults, particularly Business Training Programs. This study is relevant since it aims to provide contextualized educational programs for specific fields of study and, therefore, help contribute to social and economic development of the region in the medium and long-term.

Diagnóstico para nueva oferta educativa a distancia: estudio de caso basado en expectativas educativas