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This paper studies the case of Compania General de Fosforos, a big shareholders company and manufacturer of matches that, as part of its process of vertical integration, set up a printing shop for the lithographed matchbox labels. The focus is placed on investment strategies that contributed to the industrial development of this printing shop within the Company, in a context of the expansion of the printing industry in Argentina.

De la integración vertical al mercado: el taller de artes gráficas de la Compañía General de Fósforos en las primeras décadas del siglo XX