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The sense culturally built is what enables the comprehension of the world, the posture in front of the several points of view and the finish decisions. In this article, resulted of study on the newspaper in Brazilian Amazon, we observe and argue as the journalistic language interferes in the Amazon culture, the building of new senses and the modifying of contexts and sceneries.

A interferência da linguagem jornalística na cultura amazônica: A construção de novos sentidos transformando contextos e cenários