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The author determines changes in the attitude of Ukraine’s economically active population to business, as well as the level of its readiness to business. The structure of stimulating motives to the economic activity in the sphere of business and small enterprise is analyzed, and the social opinion of the population’s able-bodied part as for the perspectives of the development of business in Ukraine is determined.

ukraïnsʹkij socìum

The attitude, readiness, and motivation of Ukraine’s economically active population to business as factors of the potential labor mobility under conditions of the crisis state of the labor market