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El Dialogo o conversacion (1760) de Francisco Mariano Nipho se centra de manera especifica en el comentario sobre la arquitectura efimera con la que el Ayuntamiento de Madrid habia adornado el itinerario por donde iba a transcurrir la entrada en la corte del nuevo rey, Carlos III, el dia 13 de julio de 1760. Para comprender el alcance de la nueva mentalidad ilustrada, prestamos especial atencion al caracter que adquiere el uso del genero dialogado por parte del periodista dieciochesco despues de compararlo con un dialogo anonimo renacentista que trata de las exequias funebres celebradas en Sevilla dos siglos antes de la muerte de la primera esposa del entonces principe y futuro Felipe II.Palabras Clave: Genero dialogado, conversacion, Ilustracion, Nipho. A conversation about Carlos III’s Royal EntryAbstract: Dialogo o conversacion (1760), by Francisco Mariano Nipho, focuses on the commentary of the ephemeral structure which Madrid’s City Council built on 13 of July 1760 for the Royal Entry of the new king, Carlos III. In order to get a broader understanding of the Spanish Enlightenment, this article pays special attention to the defining features of the dialogic genre as cultivated by the 18th journalist Nipho, by comparing them to an anonymous Renaissance dialogue about the funeral obsequies for the death of Philip II’s first wife ?an event which took place in Seville two centuries back.Keywords: Dialogic Genre, Conversation, Spanish Enlightenment, Nipho.

Una conversación sobre la entrada de Carlos III en Madrid