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Given that the majority of college cannabis use occurs in social situations, descriptive norms (beliefs about others' use) and injunctive norms (others' approval of risky use) may be particularly relevant to cannabis-related behaviors. Yet, little research has examined the unique impact of these norms on one's own behaviors when accounting for the variance attributable to other relevant cognitive factors. The current study is the first known investigation of the unique impact of social norms, cannabis use motives, and cannabis effect expectancies on cannabis use.

College Cannabis Use: The Unique Roles of Social Norms, Motives, and Expectancies