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In Brazil, music and citizenship have long gone hand in hand. Based upon fieldwork in Salvador, Bahia, this article seeks to answer the following question: What is the relationship between Afro-Brazilian percussion, black identity, and youth activism? To address this question, I argue that black-identified music is a unifying tool used by citizens to assert their claims to rights and that in Brazil the demands for said rights cannot be separated from racial and socio-economic dynamics. To support my argument, I present a case study centered on the use of Afro-Brazilian percussion in the Confederations Cup protests of 2013 to illustrate how music is being used in the fight for rights today. I outline the circumstances that gave rise to nationwide demonstrations and provide thick description of two instances of protest I witnessed in Salvador. Next, I dissect a widely dispersed protest song from 2013 within the context of Brazil’s history of protest music. Lastly, I look at the importance of social media in the breadth and scope of this social movement and government response.

“Vem Pra Rua”: Music, Race and Social Media in the Brazilian World Cup Protests of 2013