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In view of the recent criticisms of Janar Mihkelsaar the authors explicate their position on what political semiotics is and why it is important for both semiotics and the social sciences. Some further research trajectories are also discussed in moving from semiotic theory of hegemony to fully developed subdiscipline of political semiotics that would be part of the “relational turn” in political analysis more generally.

What is political semiotics and why does it matter? A reply to Janar Mihkelsaar