English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Tools annual

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Presents the access of premium content as premium feature

Premium Content

Global: Zendy Plus annual

Global: Zendy Free Plan

Today’s corporate world is in a state of flux. The globalisation of business activity and the  escalating economic crises force even small/medium enterprises to become international.  This impacts on the competitiveness, profitability and survival of organisations, and as a result  the companies’ recruitment strategies and language policies, including the choice between  global and local languages, acquire greater significance. Previous research has shown that  official language policies and unofficial individual practices diverge in multifaceted ways that  merit investigation. Although companies often adopt a ‘one language’ policy, language choice  is negotiated between employees in a range of contexts. Using a mixed method approach this  article aims to investigate the interplay between global and local languages in the largely  unexplored Greek workplace setting. In the analysis two major factors are identified which  influence the choice between Greek as a local first language (L1) and English as a Lingua  Franca (ELF): the official and unofficial responsibilities of employees’ posts and the enactment  of their professional expertise inclusive of their language competence. The analysis aims to  unpack the different aspects of these themes and special attention is paid to the relevance of  the current economic crisis. The paper suggests that post duties and expertise are negotiated  locally and are constructed strategically to adapt to specific organisational contexts and specifically  to the fallout from the economic crisis.

‘It’s pretty simple and in Greek …’: Global and local languages in the Greek corporate setting