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Many studies of communication employ interviewing  techniques and conversation analysis, particularly in situations where one  participant brings specialist resources. Interviews and recorded interactions  are usually handled separately: ethnographic data are introduced once  conversation analysis is complete, to validate findings or illustrate their  wider significance. However, integrating interview data in conversation analysis  has the potential to illuminate analysts’ interpretations, and to enhance  professionals’ contributions from analysis through to dissemination.

Communicating for a clinical purpose: Strategy in interaction in healthcare consultations