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This article focuses on the application of the Quality Function Deployment (QFD) method and shows how we can use this method in the automotive industry. The cockpit of the modern car is still developing and changing according to technical progress and customers' requirements. The QFD method enables the setting of the customers' requirements and then puts them into technical expression. The matrix of QFD sets those technical expressions that are the most important properties customers expect. These chosen properties can be tested during the technical development. The testing of new HMI concepts goes through a driving simulator and can suggest which one is suitable for being used in a real car.

QFD EXAMPLE IN INTERACTION WITH HMI