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The modern information society provides so many opportunities to every person that was unthinkable in any previous era. This may be due to certain requirements. An example of such a requirement is the use of modern innovative practices. These are modern technologies that affect the relationship between people, on human closeness. Interaction with the population of the Vologda Oblast will make it possible to demonstrate the relationship between successful practice and social capital. The result of the research was the conclusion that nothing was found to human capital.

RELATIONSHIP BETWEEN INNOVATIVE PRACTICES AND SOCIAL CAPITAL OF THE EMPLOYED POPULATION OF THE VOLOGDA REGION (ON THE EXAMPLE OF VOLOGDA AND TILES)