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Death imagery online is a conflicted area of examination. At moments it assumes a virality that will change public opinion and create moments of iconicity where death functions as a transformative device. The internet with its ineradicable feature to preserve content makes death a performance that can be consumed, stripped of time and space. Death imagery becomes immortalized on the internet, defying the physical mortality of the body as a site of decay and decomposition. This paper examines the death of Neda Agha-Soltan in Iran, exploring the entwined notions of witnessing and how the death event courted virality, immortalizing Neda as a global icon. The internet became a site of double articulation where the act of dying was both contemporaneous and historical captured, disseminated and consumed non-stop on the internet. This temporal dislocation of the internet means death as a media event can be both banalized as part of popular culture and equally ignite affective communities which can domesticate death for collective grieving, commemoration and agency.

Neda, martyrdom and the media event: Death imagery as an iconic memory