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Pregnancy and motherhood are increasingly subjected to surveillance. Research has highlighted that public breastfeeding is difficult to navigate within existing constructs of acceptable femininity; but, at the same time, mothers who formula feed are often located within discourses of the failed maternal subject. This paper draws on intergenerational reserach with six mother/grandmother pairs from marginalised urban Welsh locales, which involved eliciations interviews around the everyday artefacts that participants presented to symbolise their experiences of motherhood and infant care. We examine the negotiation of acceptable motherhood in relation to the intrusive policing of lifestyle choices, consumption and infant feeding from family, friends and strangers. The paper argues that the moral maze of surveyed motherhood renders infant feeding a challenging, and challenged, space for women.

‘People try and police your behaviour’: the impact of surveillance on mothers and grandmothers’ perceptions and experiences of infant feeding