English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Palavras-chave: hipertensao; midia; representacoes sociais; comunicacao; pesquisa documental. ABSTRACT: Arterial hypertension is a disease that affects a large portion of the world population. In Brazil, it is estimated that half of the population aged 50 or over has the disease. It is essential to understand the factors that influence behaviors related to the disease, and the information conveyed by the media becomes an important finding. The aim of this study was to verify how hypertension appears in the context of articles in a popular magazine of large circulation in Brazil. Through systematic research to the digital collection of Veja magazine articles were consulted where the word "hypertension" was cited. A total of passages were selected (N = 88) with complete sentences related to hypertension in the period from 1980 to 2012 and produced in the form of specialized knowledge. The material was submitted to IRAMUTEQ software that performs quantitative analysis of text data. Five classes of hypertension-related content were found. The classes were divided between a block of content related to the treatment and control of hypertension and another block of elements with primarily informative character linked to the epidemiological context, the consequences of the disease, relationship with other pathological and risk factors for hypertension. A gradual increase of informational and descriptive content about the disease was observed over the decades. The importance of the media in society is

A hipertensão arterial na mídia impressa: análise da revista Veja / The Arterial Hypertension in the printed media: Veja magazine analysis