English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Websites, nowadays, are used not only as a sales method and information tool, but also as a communication tool. Almost every company has a website. Universities and colleges understand their strength, too. In this article, we describe theory of usability of university website and one of the usability testing methods—eye tracking. We use eye tracking to assess the usability of University of Žilina website. We present and use different analysis: Scan Path and Focus map. We identify many usability problems whose removal will help to create new pages and, thus, increasing their effectiveness.

THE USE OF EYE TRACKING TO ASSESS THE USABILITY OF UNIVERSITY WEBSITE