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In 1914, the Northern Protectorate, the Southern Protectorate and Lagos colony were merged together to form what is known today as Nigeria in an exercise known as amalgamation. The 53 year period that predated that event beginning from 1859 saw the establishment of the impetus that gave birth to Nigerian media of mass communication. This paper re-examines the notion that Europeans who were the custodians of the first impetus for the Nigerian media of mass communication set the tribal tone which left us with the legacy of the current media divides that oftentimes contribute in heating the polity. The paper examines the actual contributions of those 53 years of media activities in the formation of the current media divides. Questions as to whether or not setting tribal tone in Nigerian media by Europeans was a premeditated one is carefully considered. The paper argues that the evidence as to the indictment of Europeans in this respect is far from complete or conclusive. In the few cases where the evidence seems clear, other factors such as personal interest often over rides the idea of promoting a broad agenda by the custodians of the then media. The paper therefore, recommends re-examining and challenging the content and context of the nationalist press between 1914 and 1960 for possible new conclusions.

On the Origin of Ethno-Religious Tone in Nigerian Media : Re-Examination of Ìwé Ìròhìn Period to 1914