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The rapid development of the cultural industry is of great significance to the continuous upgrading of the cultural consumption demand of the people and to speed up the upgrading of the industrial structure. At the same time, the cultural property right transaction provides a platform for the realization of the relevant product value of the cultural industry, and creates an opportunity for the cultural enterprise to interface with the capital market. This paper analyzes the current situation of financial service support in China's cultural industry, analyzes the supporting factors of the financial service of the cultural industry in China, and defines the main body of the support system of the cultural industry financial service, and constructs the support system of the cultural industry financial service. The Present Situation of Financial Service Support for Chinese Cultural Industry Analysis of the Present Situation of Chinese Cultural Industry Reform and opening up have brought new opportunities for cultural development, and cultural construction has entered a new historical period. Especially since the 18th National Congress of the Communist Party of China (CPC), with the deepening of the reform of the cultural system, cultural productive forces have been greatly liberated and developed, cultural undertakings have flourished, public cultural investment has continued to increase, public cultural service facilities have been constantly improved, and service capacity and service level have been obviously improved. (1) The total investment in cultural affairs was 497 million yuan from 1953 to 1957 and 92.833 billion yuan by 2018. From 1979 to 2018, the average annual increase in cultural expenses was 14.3 percent, and that in 2018 was 93.4 percent higher than that in 2012. (2) Cultural service facilities have been continuously improved. at the end of 2018, there were 3176 public libraries, 57.7 times as many as in 1949, 44464 cultural museum stations, 49.6 times as many as 1949, and 4918 museums, 234.2 times as much as 1949. (3) The capacity of radio, film and television production and broadcasting has been significantly enhanced. At the end of 2018, there were 2647 radio broadcasting organizations at all levels in the country, 54 times as many as in 1949. At present, the scale of radio, film and television in our country has leapt to the forefront of the world. The comprehensive population coverage of national radio and television programs reached 98.94 percent and 99.25 percent. From 1979 to 2018, the broadcasting time of radio and television programs increased by 14.1 percent and 26.5 percent, respectively. The broadcast time of radio and television programs has been greatly increased, the brand advantages are prominent, and the program styles are becoming more and more rich, which can meet the needs of the audience for the diversity of program forms. (4) The publication and development of the press and publication. In 2018, the number of books is 51.9 million, the total number of printing is 100.1 million copies (Zhang), which is 34.6 times and 2.7 times in 1978, the total number of the periodicals is 10139, the total number of printing is 2.29 billion copies, and the newspaper variety is 1871, and the total number of printing is 337.3 million copies. Analysis of the Financial Support Status of China's Cultural Industry Through the models of "copyright pledge and professional evaluation", charging right pledge and 264 guarantee or guarantee, listing financing and asset securitization, bond financing and project financing, etc., to meet the diversified financing needs of the cultural industry, opening up a new channel for the capitalization operation of culture. Government Policy The Chinese government has formulated a series of financial policies to meet the development needs of the cultural industry. From "culture, economic drama", to "culture is also productive forces", to "cultural industry is the engine of economic transformation and upgrading", to "cultural industry becomes a pillar industry", the status of cultural industry from the edge to the center. Fiscal expenditure on the cultural sector increased from 189.336 billion yuan in 2011 to 316.308 billion yuan in 2016, 2.16 times the amount during the 11th Five-Year Plan period.

Research on the Support System of China’s Cultural Industry Financial Services