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A case study is described wherein strong focus on research during the developing threats that caused the elevation of  Cycas micronesica  from Near Threatened to Endangered status illustrates how targeted research results may be used to aid in conservation education. We argue that the devotion of a portion of conservation funds to research in addition to mitigation efforts may improve ultimate conservation success.

The value of research to selling the conservation of threatened species: the case of Cycas micronesica (Cycadopsida: Cycadales: Cycadaceae)