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PALUMBO, R. Argumentation and Referentiation: the dynamic in the argumentative orientations in political media debates. 2007. 193f. Dissertation (Masters) College of Philosophy, Letters and Human Sciences, University of Sao Paulo, Sao Paulo, 2007. This research investigated the referencial processes from the argumentative point of view, and observed, specifically, the occurrences of nominal expressions in political debates in the media. The corpus consisted of a political debate organized by Roda Viva, a program transmitted by TV Cultura of Sao Paulo, on July 15 2005, whose participants (politicians) were divided into two groups: the opposition, formed by PFL, PPS and PSDB members, and governmetalists, who belonged to the PT. The particular conditions of production of the participants discourses were described and the specific characteristics of both the support and the genre were observed. The analysis of the interaction between the participants was carried out in order to observe the linguistic selection that each one of them used to construct the textual referents, and to examine the argumentative orientation that was established in the referencial net. At last, we investigated how the argumentative orientations were constructed interactively by the groups, since they, in spite of having the same social role, took opposite stands. The adopted bibliographical references were: studies on the referentiation, in Mondada and Dubois (2003), Apotheloz (2003), Marcuschi and Koch (1998); reflections upon argumentation, in Perelman and Olbrechts-Tyteca (1958, 2002), Charaudeau (2006) and Aquino (1997) stand out; inquiries on spoken language, specially concerning interaction questions, in Aquino, Favero and Andrade (1998) and Marcuschi (2001). Key-words: argumentation, referencial processes, media debates, political discourse. LISTA DE ILUSTRACOES Figura 01 – Abertura do programa Roda Viva: a logomarca 32 Figura 02 – Abertura do programa Roda Viva: a logomarca remete a um alvo 32 Figura 03 – Alvo do programa: o mar de lama 33 Figura 04 – Charge a respeito da situacao politica 38 Figura 05 – Cenario do programa 111

Referenciação e argumentação: a dinâmica nas orientações argumentativas em debates políticos televisivos