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The legal issues addressed in this case are based upon a lawsuit filed in 2012 by Rawlings Sporting Goods Company against Wilson Sporting Goods Company. The lawsuit was initiated after Wilson provided a baseball glove with metallic gold-colored webbing and stitching to a Major League Baseball player who had won a 2011 Rawlings Gold Glove Award but was an endorser of Wilson rather than Rawlings. Although the case was eventually settled on confidential terms, the lawsuit provided a number of intriguing trademark law issues that are examined here. One of the key legal issues revolves around the concept of trade dress, and specifically the basis on which a single color can be deemed protectable as a trademark. After examining the legal history of various colors as trademarks, the authors then introduce the concepts of functionality and secondary meaning to provide a context in which readers can analyze the merits of Rawlings’ legal claim with respect to its “ownership” of the color gold within the baseball gl...

Who Owns the Color “Gold”? Fielding the Case ofRawlings Sporting Goods Company vs. Wilson Sporting Goods Company