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Halal global market shows a significant growth in line with the increasing numbers of world Muslims population. The increasing demand of halal products market is expected to continue to rise in the future. It is therefore, a need to have a standard implementation for halal product all over the world in order to assure the uniformity of halal certification accreditation. By such, this study is to investigate halal standards, and its implementations in Asian countries. In conducting this study, a qualitative approach was applied by utilising library research in collecting the related data. Result of this study indicates that halal standards in Malaysia and other South East Asian countries (Indonesia, Thailand, Brunei and Singapore) are regulated and governed by their own responsible party. Referring to the implementation halal standard, each country has its own characteristics of halal assurance system. Keywords : South East Asian Countries, Standard Halal, Assurance system.

Amalan Standard Halal Di Negara-Negara Asia Tenggara