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We propose a new method to determine the coupling of the Higgs boson to charmquarks, via Higgs production in association with a charm-tagged jet: $pp\tohc$. As a first estimate, we find that at the LHC with 3000 fb$^{-1}$ it shouldbe possible to derive a constraint of order one, relative to the SM value ofthe charm Yukawa coupling. As a byproduct of this analysis, we present anestimate of the exclusive $pp \to hD^{(*)}$ electroweak cross section. Withinthe SM, the latter turns out to be not accessible at the LHC even in thehigh-luminosity phase.

Probing the Charm Yukawa Coupling in Higgs + Charm Production