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This study examines how sex workers are represented by news media in a male-dominated Nigerian society. Specifically, the study seeks to identify the different ways in which sex work, sex workers and their clients are constructed and examine how the news media orchestrate, coordinate and perpetuate male dominance through the portrayal of the sexuality of men and women. The study employed a qualitative method in the analysis of news contents from three news outlets in Nigeria. Data from the content analysis were triangulated with those from in-depth interviews with newsroom professionals and those generated through the documentary research method. The study found that sex work is constructed as a gendered profession, and the media help to systematically sustain the culture of hegemonic masculinity by re-echoing biased ascriptions between the women who provide sex services and the men who patronise these services. The study concludes that news media accentuate their power by pushing the women into deeper marginalisation through negative labelling and stereotyping. Such organised mediated victimisation of the women folks amplifies and perpetrates the male dominance. These findings have important theoretical and practical implications for overcoming discrimination and marginalisation of women in the society at both micro and macro levels.

Media and “Abhorrent” Profession: Portrayal of Sex Workers in a Patriarchal Nigerian Society