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Peer attention is a significant feature in the horizontal cross-loading of EU countries when there are many uncertainties in the decision-making. Taking the case of the 28-EU countries’ interactive media attention during China’s second Belt and Road Initiative (BRI) forum in April 2019, this paper explores the two questions of who pays attention to whose action to the BRI, and what are the determinants of the peer attentions? The measurements from the network analysis identify the positions and roles of EU countries in the attention network. The gravity model further examines the determinants on different levels of peer attention flows. The findings suggest that the peer attention network the EU countries formulate is a core-periphery structure where big powers and forerunners construct the core and connect other big power and peripheral countries from the nearby to the far-reaching. Substantively, this paper contributes to the literature on the horizontal interaction of countries in response to China’s engagement. Methodologically, the network analysis is an innovative method to study how a country receives the influence imposed by a single country, by a cluster of countries and the peer attention network as a whole.

Network analysis: a cross-country comparison of peer attention among EU countries in response to China with the media data