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This article analyses the impact of President John F. Kennedy’s (JFK) flag initiative for Latin America, known as the Alliance for Progress, on journalistic narratives in Venezuela’s media. It contextualises this analysis within the broader efforts of political communication and propaganda. In so doing, it argues that this program helped to establish the discursive regimes that would come to define journalistic narratives and, consequently, public perceptions of the economy and development policy. The research is based on an examination of historical archives from the JFK library and conducting a content analysis of one of the most influential daily newspapers in that country. The research shows the effects that this initiative had upon journalistic narratives and how it helped change discursive regimes.

When “Development” Became News: How JFK’s Alliance for Progress Reshaped Journalistic Narratives of Progress in Venezuela