English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Tools annual

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Presents the access of premium content as premium feature

Premium Content

Global: Zendy Plus annual

Global: Zendy Free Plan

As a historically stigmatized group, essential service workers on the front lines of the COVID-19 pandemic rapidly became known as ‘heroes’ by an appreciative society. The purpose of this qualitative study was to interpret the valorization of essential service workers through a Deonance Theory perspective. Findings revealed nuances in simultaneous competing and complimenting behavioural motivations among members of society. Theoretical implications include the interpretation of Deonance Theory at the societal level, which extends applications beyond the prediction of behavioural motivations at the individual level.

Essential service worker valorization: a deonance perspective