English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Applying Social Identity Theory and resulting stereotyping as a framework to construct and categorize the cohort, we analyze discourse surrounding Gen Z and the pandemic via Twitter. Specifically, the research uncovers how discourse portrayed the onset of the pandemic as a defining moment for young adults comprising Gen Z and investigates resulting emergent stereotypes of the cohort. Using an inductive-dominant approach to qualitative content analysis, researchers analyzed 634 tweets using the hashtags #GenZ/#GenerationZ and #Covid19/#Coronavirus at the onset of stay-at-home orders across the U.S. The analysis yielded two themes and five subthemes: (1) defining moment: COVID-19 as an opportunity for collective sacrifice and COVID-19 as a catalyst for collective change; and (2) emergent stereotypes: Gen Z as societal delinquents versus model citizens, Gen Z as fragile versus resilient, and Gen Z as negative versus positive users of technology. The study views Twitter as an important space to capture the pandemic as a defining moment for Gen Z and as a vector for generational discourse to reflect stereotypes of the cohort, which has previously been largely unexplored by generational stereotyping scholarship.

‘Defined by the #CoronavirusOutbreak’: characterizing Gen Z in Twitter discourse surrounding COVID-19