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The  2021 Society for Marketing Advances Annual Conference , in Orlando, Florida, offered thirty-four  Teaching Moments  from marketing educators around the globe. The purpose of the  Teaching Moments  sessions was to quickly advance innovative teaching techniques, ideas and assignments allowing other educators to implement these methods in their own classrooms. This article features eleven of the best  Teaching Moments  from the conference, as determined by peer reviews. Additional support materials for these teaching innovations can be found at the websites of the Society for Marketing Advances or DePaul University’s Center for Sales Leadership.

GOING THE EXTRA MILE: TEACHING INNOVATIONS DURING COVID TIMES