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TV series are now both a patrimonial cultural object as well as a renewed aesthetic object that is receiving increasing attention. They are widely shared objects of cultural preferences because of their great diversity and the pluralization of the media that broadcast them. This article uses data from a 2017 national survey of taste and viewing practices for TV. The patrimonial range of the series is examined and shows that there is no longer a television culture shared by the general public. Factorial analysis of favorite series and those which viewers have stopped watching, shows that the worlds of tastes are characterized by a differentiation of preferences underpinned by a significant endogenous logic.

La logique des goûts : patrimoine, préférences et abandons en matière de séries télévisées