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Based on the case study of the Hamburg aviation cluster (HAv), this paper touches upon the nature of cluster processes in digital transformation (Industry 4.0). The discussion is carried out with reference to the concept of hubbing, while highlighting the difference between classic internationalization. The aim of the paper is to unearth the nature of the cluster’s external expansion in the digitally reshaped era by investigating the case of an advanced aviation cluster officially branded as an Industry 4.0 cluster.

External relations of an Industry 4.0 cluster: the case study of the Hamburg aviation cluster