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This study focuses on understanding the co-evolution of a firm and its institutional environment. Theoretically, the study is based on institutional logics and a co-evolution perspective. The study takes the viewpoint of a Finnish pharmaceutical MNE and follows its development through time period of 1917–2007 in relation to its industry’s development. Thus, the study relies on a historical analysis of a retrospective single-case study. The study contributes to the business history literature by demonstrating the change of complexity and structure as a mechanisms of institutional logics change between multiple levels (global industry, national industry, and organisation).

Co-evolution of a MNE and institutional environment – focus on institutional logics change