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Significance In three large-scale datasets representing adolescents from 59 societies across the globe, we find evidence of a systematic cultural variation in the relationship between passion and achievement. In individualistic societies, passion better predicts achievement and explains more variance in achievement outcomes. In collectivistic societies, passion still positively predicts achievement, but it is a much less powerful predictor. There, parents’ support predicts achievement as much as passion. One implication of these findings is that if admission officers, recruiters, and managers rely on only one model of motivation, a Western independent one, they may risk passing over and mismanaging talented students and employees who increasingly come from sociocultural contexts where a more interdependent model of motivation is common and effective.

Passion matters but not equally everywhere: Predicting achievement from interest, enjoyment, and efficacy in 59 societies