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.  Firms  interested,in servicing  foreign  markets  face  a difficult  decision with regards to the choice of , location advantages of a market,  and internalization advantages of integrating trans- actions. This study examines the independent,and joint influences of these  factors on the  choice,of an entry mode. Multinomial logistic regression model is employed,to test the hypothesized effects.

Choice of Foreign Market Entry Mode: Impact of Ownership, Location and Internalization Factors