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Citrus is a non-climacteric fruit that breaks easily. Poor postharvest handling methods have resulted in severe losses to farmers. This research was conducted in 2017 at Dau Subdistrict, Malang Regency, East Java, using a purposive sampling method to understanding the losses of citrus fruits and perceptions of farmers in marketing decisions. A total of 177 citrus farmers participated in this study. Citrus farmers experienced food loss and waste is 34% in total all activity. From the value chain activities carried out by most citrus farmers: production and harvesting, handling and storage, processing, and packaging, as well as distribution and markets, farmers experience food loss and waste of 13%, 10%, 4%, and 7% respectively. Postharvest losses were influenced by farmers' perceptions of selling citrus fruits, especially prices, cash payments and the frequency of delivery of citrus fruits. By knowing the critical point most detrimental, farmers can take action to minimize losses.

Post-harvest losses of citrus fruits and perceptions of farmers in marketing decisions