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The article deals with the analysis of environmental problems from the point of view of aspects of publicistic creativity. In the modern period, the issues of preserving life on the planet have become a priority in the list of global world problems, as society stands on the verge of an environmental crisis. Environmental problems are interdisciplinary, but they are based on a sociocultural nature. The mass media and publicists are charged with the task of interpretation of the aspects of interaction between nature and society, the transformation of people's worldview in the aspect of the formation and development of ecological consciousness. Journalism and literature are able to form new meanings and new society's understanding of the importance of restoring harmony in the relationship “Human - Nature”. The problem of environmental journalism is considered on the examples of works of the Kyrgyz authors: Ch. Aitmatov, M. Murataliev, K. Akmatova, A. Tokombayev. The presented material let us conclude that the problem of environmental journalism gains a new meaning in today's society and requires renewal of the scientific definition, which determines the scientific value of this article. The practical importance lies in the possibility of implementing the research results in the process of teaching at the faculties of journalism and philology in specialized and elective disciplines, as well as in the practice of mass media specializing in environmental themes.

Criteria and aspects of environmental journalism based on the materials of Kyrgyz authors' works