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The objective of this paper is to estimate the survival time of the companies, that is, the going concern ability of the companies to continue their activity, within a predictable time horizon, without becoming insolvent or bankrupt. The going concern ability is expressed through the survival time to insolvency/bankruptcy. In the study, we use duration models (the Kaplan-Meier estimator) to assess the general status of the company and to signal its financial difficulty, by the combined effect of the economic and financial indicators (the financial leverage and the general solvency ratio). The analysis is detailed by activity field and structural ratios. The results of the study show that the activity field (industry, commerce, services) and the level of the structural ratios of the balance assets and liabilities (normal/high) influence the survival time of the companies quoted in the Bucharest Stock Exchange in the period 2004-2008

The Estimation of the Going Concern Ability of Quoted Companies, Using Duration Models