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Corporate innovative design projects (IDP) in large and complex organizations are characterized by a high level of both uncertainty and dynamics of needs, insights, and solution approaches. This article proposes a holistic decision aid tool supporting IDP managers and teams in both the prospective planning and retrospective analysis of IDP’s. This tool is essentially based on the classification of work packages according to their uncertainty levels with respect to the design problem and the design solution. Furthermore, the success of work packages can be assessed against pre-defined output criteria. This methodological support is complemented by the stakeholder dimension, which adds the involved stakeholders as well as their relationships and influences in the project. The analysis of an ongoing IDP at a leading global industrial player in the pharmaceutical and chemical industry serves as validation platform for the presented tool set.

Corporate Entrepreneurship in Complex Organisations: Towards a Holistic Decision Aid Tool Set to Analyse and Plan Innovative Design Projects