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The total demand for freight transport in Europe\udhas increased significantly in recent decades, but most of it has\udbeen handled by road transport. To fulfil the modal shift targets\udset in the EU White Paper 2011, it will be necessary to\uddouble rail’s market share from today’s 18 %, by 2050.\udTranslating this into reality means rail will have to handle 3\udto 4 times the cargo volume it does today. With this in mind,\udthe paper develops a vision of an efficient rail freight system in\ud2050.\udMethodology To achieve the above objective, the research\udapplies literature survey and group discussion methodology\udand applying a system approach. Keeping on board the EU\udTransport White Paper 2011 modal shift targets, as well as\udfuture freight demand and customer requirements, the current\udresearch attempts to answer the following three critical\udquestions:\ud& How can rail offer the quality of service that will attract\udcustomers and fulfil the targets?\ud& How can rail offer its customers a price that is competitive\udwith road?\ud& How can rail offer the capacity to meet the increased demand\udfrom modal shift

How to make modal shift from road to rail possible in the European transport market, as aspired to in the EU Transport White Paper 2011