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The age of simple objects like well-designed artifacts, minds confined inside of skulls, and cultures cloistered in the tacit background has been left in the fading past according to current socio-cultural theory. We are now enmeshed in dialectical processes of social enactment, whereby designed objects continue to evolve well after they enter into the structuring of our thought patterns. Biological human evolution has long since transformed itself into cultural evolution, proceeding at an exponential pace. Along the way, thought overcame the limits of individual minds to expand with the power of discourses, inscriptions, digital memories, computational devices, technological infrastructures, computer-supported group cognition, and virtual communities. Both human cognition and its mediation by technological artifacts morph from fixed nouns into process verbs, like “cognizing mediating”—where human cognition and technological media shape each other in ways we are just beginning to conceptualize. The owl of Minerva flies only at night, according to Hegel’ s( 1807/1967) metaphor: theory—which is one’s time grasped in concepts—lags behind the continuous unfolding of practice. As today’s viral software successes rapidly outstrip our design theories, we must try to understand the ways in which new generations of users adopt and adapt their digital tools, thereby defining and redefining their conceptual, social, and pragmatic ties to their worlds. Hegel theorized the dialectic between subject and object, proposing that the identity of the human subject is formed when a subject subjects an object to goal-oriented design (Stahl 2006, p. 333f), creating an artifact within the effort to forge intersubjectivity and its spin-off, the individual’s self. Vygotsky (1930/1978) recognized the role of double stimulation in mediated cognizing: that the subject’s access to an object is mediated by tools such as hammers, names, and physical-symbolic inscriptions, so that in higher-order human cognizing we are stimulated by both an intentional object and a cognizing-mediating tool. It is this mediation of cognition by artifacts and via other people that opens the zone of proximal development, allowing the individual mind to first exceed and then later extend its limits. Engestrom’ s( 1987) concept of expansive learning added the cultural dimensions from Marx’social theory to Vygotsky’s

Cognizing mediating: Unpacking the entanglement of artifacts with collective minds