English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

Recent insights from the “embodied cognition” perspective in cognitive science, supported by neural research, provide a basis for a “methodological interactionism” that transcends both the methodological individualism of economics and the methodological collectivism of (some) sociology and is consistent with insights from social psychology. It connects with a Mengerian exchange perspective and Hayekian view of dispersed knowledge from Austrian economics. It provides a basis for a new, unified social science that integrates elements from economics, sociology, social psychology, and cognitive science. This paper discusses the roots of this perspective, in theory of cognition and meaning, and illustrates its application in a summary of a social–cognitive theory of the firm and an analysis of processes by which trust is built up and broken down. Copyright Springer Science+Business Media, LLC 2007Methodological interactioinism, Embodied cognition, Organizational culture, Trust, B4, D2, L2,

Methodological interactionism: Theory and application to the firm and to the building of trust